Episode 2
Alex Siu Chong: CEO of Excellent Stores
Show Notes:
Chike Farrell interviews Alex Siu Chong, CEO of Excellent stores on how he is transforming a legacy “brick and mortar” operation into a regional omni channel e-commerce business.
- Learn how the multigenerational business has grown from a shirt factory to a regional business
- Excellent Stores challenges with cultural transformation needed for a legacy business to a digital business